Dorset Wildlife Trust at the Dorchester Show in 2012 © Stewart Canham
Protection of the environment less of a priority?
Concerns are growing for Dorset Wildlife Trust and other conservation organisations that the protection of the environment has become less of a priority at time when many traditional funding sources for charities have been reduced or withdrawn.
Kick-starting economic growth has become the main focus for the country, but this coincides with a significant decline in wildlife, which was reported in May 2013 in the State of Nature report.
Launch of a door-to-door fundraising campaign
Dorset Wildlife Trust has achieved notable conservation successes in recent years and is set to launch a major door-to-door fundraising campaign in East Dorset, Bournemouth and Poole to ensure it can maintain its programme of local work. Over the next few months, specially trained fundraisers, wearing clothing bearing the distinctive Dorset Wildlife Trust logo and carrying identification badges, will be calling house-to-house.
The fundraisers have been trained by the renowned specialist organisation Wesser, who has raised millions of pounds for charities across Europe. They will not be collecting cash or cheques; instead, they will be asking people to become members of Dorset Wildlife Trust with regular, affordable direct debit donations. Anyone wishing to do so just needs to complete a simple form, which can be done on the doorstep.
"We depend heavily on the support of our members..."
Director of Fundraising and Marketing for DTW, Alastair Cook said: “We depend heavily on the support of our members, as they provide our only regular source of income. We receive no Government funding for carrying out our conservation work and protecting some of the most beautiful parts of Dorset.”
“By working with Wesser we are able to tell people about our charitable work, as well as raising funds in the most cost-effective and secure way possible, through regular donations. This is a local campaign, which directly supports our conservation work in Dorset. Long term support makes all the difference in planning for the future, helping Dorset Wildlife Trust to continue its valuable work in ensuring the county’s fabulous wildlife has a secure future and can be enjoyed by everyone.”
Notes to Editor
For more information please contact Sally Welbourn at Dorset Wildlife Trust on 01305 264620.
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About Dorset Wildlife Trust
Working for a secure future for Dorset’s wildlife enriching the quality of life
Follow us on Twitter @dorsetwildlife and facebook.com/dorsetwildlife
Dorset Wildlife Trust works to champion wildlife and natural places, to engage and inspire people and to promote sustainable living. Founded in 1961, DWT is now the largest voluntary nature conservation organisation in Dorset, with over 25,000 members and over 40 nature reserves. Most are open daily and there are visitor centres providing a wealth of wildlife information at Brooklands Farm, Lorton Meadows, Kingcombe Meadows and Brownsea Island Nature Reserves, The Purbeck Marine Wildlife Reserve and the Urban Wildlife Centre at Upton Heath Nature Reserve. DWT plays a key role in dealing with local environmental issues and leads the way in establishing the practices of sustainable development and engaging new audiences in conservation, particularly in the urban areas.
For more than thirty years, Wesser has been a leading direct marketing and promotional company for major charities in Europe. With offices in the UK, Switzerland, Austria, Spain and the head office in Germany, the Wesser team consists of over 2,000 people all over Europe. Further information can be found at www.wesser.co.uk